Step 1 of Rita's True Color Revolution. Infused with botanical ingredients that refresh and protect color while locking in shade. Rich, luxurious lather cleans completely without stripping. Sulfate, Sodium Chloride & Paraben Free.
Step 2 of Rita's True Color Revolution. Extends salon shade with color-reviving brilliance in a bottle. A lightweight shower foam that adds back color and transcendent shine. Sulfate, Sodium Chloride & Paraben Free.
The newest addition to the Root Concealer family. Masks fast-growing grays around hairline and define eyebrows. Ammonia and peroxide free.
Award winning, cult favorite temporary spray immediately covers gray roots in seconds. Waterproof, transfer‐proof, gray‐proof. Five buildable shades designed by Rita to work across every hair color. Color that sprays. Color that stays. Paraben & Ammonia Free.
The sealing and strengthening split end serum that mends color damage now while preventing future breakage. Split up with split ends. Sulfate, Sodium Chloride & Paraben Free
Damage detox for fragile hair. Repairs strands from the inside out with breakthrough technology and botanical ingredients. Restore locks while fighting the color fade. Sulfate, Sodium Chloride & Paraben Free.
Our highly coveted Conditioner now in Travel Size! Designed with multi-tier protection to keep hair luxurious and not a product of its environment. Sulfate, Sodium Chloride & Paraben Free.
A dry, weightless mist that locks in color and style, blocks out humidity and UV rays, and protects from premature color fading.